Many people are happy for brands to share their Instagram posts if they receive credit – especially if it lands them some new followers. Īlternatively, encourage your followers to send you photos and videos to share in your Instagram posts, like sunglasses brand Toy Shades : It’s likely your existing following has already shared amazing Instagram posts that you can repost on Instagram. You don’t always have to create your own Instagram posts. For fans 21+.Ī post shared by Ben & Jerry's on at 11:20am PDT □Oktoberfest time!□ Click the link in our bio for our 8 favorite beer and ice cream pairings. In this next example, the ice cream brand Ben & Jerry’s created an Instagram post for Oktoberfest in which they recommended beer and ice cream pairings! midterm elections:Īnd it doesn’t need to be a serious topic like politics. Use current events and topics as inspiration for Instagram post ideas.įor example, apparel brand Levis shared plenty of Instagram posts about the 2018 U.S. What’s dominating the media? Has there been a development in your niche or industry? Is there a popular topic that everyone’s talking about? If it’s not an official holiday like Christmas, jump on an unofficial one like Popcorn Day (January 19th) or Administrative Professionals’ Day (April 24).Īlternatively, simply post about the season itself, like shoemakers All Birds :įor best results, make sure to use relevant Instagram hashtags. It doesn’t matter what time of year it is – there’s always something seasonal happening that you can use to create timely and relevant Instagram posts. These recurring, recognizable themes can make consistently sharing content easier, while helping to build a stronger connection with your audience. If you’re struggling to decide what to post on Instagram every day, create recurring content series and themes that you can fall back on.įor example, on Shopify's Instagram account, they often share inspirational messages in this format:Īnd they regularly share merchant interviews and succes stories using this minimal template: Showcase Your Brand and Products in Lifestyle Contentįirst thing’s first: Take the pressure off. And don’t forget, you can present these as videos or carousel posts. However, you can also create inspirational Instagram posts featuring sayings or short stories.Post About Your Involvement in Charitable Causes Provide Answers to Commonly Asked Questions Showcase Your Brand and Products in Lifestyle Content And don’t forget, you can present these as videos or carousel posts.Ģ6. However, you can also create inspirational Instagram posts featuring sayings or short stories. Encourage Your Followers to Tag a FriendĢ2. Provide Answers to Commonly Asked Questionsġ3.
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